Professional Development Webinar Series

NACRO is pleased to annonuce a continuation of our professional development webinar series for the coming year, which was first launched in 2017. This year’s content will focus on the general topic of "Meeting the Market Demand", and is targeted for wide ranging audiences relevant to both corporate relations officers and industry professionals. Specific topics and details are below, and will be updated as soon as more information is available.

Webinar #4: Data Analytics: A case study on Industry and their interest in this field of study, and how it impacts your university

Anticipated: April/May 2019 

More details coming soon!

Previous NACRO Webinars:

Webinar #1 – Collaborating with your technology transfer office: Importance of strengthening this cross-campus bond to benefit university-industry relationships

Thursday, September 20, 2018; 1:00-2:30pm EST

$199 for NACRO members, $299 for non-members

Intellectual property management is a complex process, and as corporate relations professionals, a high level understanding of the technology transfer office within our universities can add significant value to our industry partnerships. This webinar will start with an overview of the core elements of technology transfer, including what a patent is and why it’s important to make sure we’re all on the same page with respect to university intellectual property. From there, the bulk of the presentation will focus on the value of partnering with your technology office, understanding who your faculty inventors are and what this can mean to a corporate partner, including how you can leverage this information to advance engagement with a particular company. Investing the time to form a relationship with individuals in your technology transfer office, and understand the role they play within the university, can help support stronger industry partnerships to the benefit of your campus.

Moderator: Jamie Shattuck, Manager of Corporate Relations, University of California, Davis

Speakers: Bill Tucker, Executive Director, InnovationAccess, University of California, Davis; and Charley Hasemann, Assistant Vice President for Innovation and Economic Development, Michigan State University Innovation Center

Webinar #2: Beyond the Buzzwords: How to stop talking diversity and inclusion and start implementing it into your corporate engagement strategy

December 12, 2018 at 1pm EST

Webinar #2: Beyond the Buzzwords: How to start implementing diversity and inclusion into your corporate engagement strategy

December 12, 2018 at 1pm EST

Moderator: Shinika McKiever, Director of Corporate and Foundation Relations, North Carolina A&T

Speakers: Polly Harris, Senior Director, Diversity and Inclusion, Union Pacific; and Colleen McMullen, Executive Director, Community and Inclusion, Tepper School of Business, Carnegie Mellon University

In a global economy, diversity and inclusion is pertinent to company’s success and growth. These are words we often hear about, but companies are starting to create metrics and strategies that make diversity and inclusivity a part of their mission and belief statements. For many companies, change starts at the top through CEO pledges to increase diversity in leadership, recruiting and developing diverse talent, and creating affinity networks as a few examples. This webinar will provide insight into how corporate relations officers can utilize university diversity and inclusion office to develop strategies to meet the growing industry need for diverse talent. The webinar will include an industry perspective from Union Pacific, a national transportation logistics corporation based in the Midwest on how partner universities help the company meet its internal goals. The second presentation from Carnegie Mellon, a leading global research university, will include a lesson on how to talk about your university’s diversity and inclusion initiatives to corporate partners to provide both the students and the companies meaningful experiences.

Webinar #3: A Win-Win Proposition: Experiential Learning Partnerships

January 23, 2018 at 1PM EST

For many companies, universities have become essential innovation partners to capture early-stage development by funding faculty research. Engagements with students in classrooms through course or capstone projects is a low-risk, educationally-rewarding opportunity with mutual benefits that often result in high-level collaborations between industry and university. This webinar features a panel of corporate partners who have engaged in student capstone projects to share their experiences and insights.

Moderator: Michelle Dingwall, Senior Development Officer, Stout University Foundation

Speakers: Alexa Hansen, Strategic Partnerships – Heinz College of Information Systems and Public Policy, Carnegie Mellon University; and Stavros Kalafatis, Professor of Electrical and Electronic Engineering Practice, Texas A&M University.

Industry Panelists: Daveena Harris, Director – Strategic Transformation Programs, UBS; Steve Heinrich-Barna, Distinguished Member, Technical Staff, Texas Instruments; and Dr. Nicholas Stapp, Innovation – Data Science, The Hershey Company.

Information on the 2018 webinars presented by NACRO can be found here. Did you miss a webinar? We are offering recordings of our webinars for $99 each or $279 for all three. Use this order form here to order your recording today.  (You will need to sign in to access the form) 

Information on the 2017 inaugural webinars presented by NACRO can be found here.