2019 NACRO ANNUAL CONFERENCE
Location: Pittsburgh, PA
Dates: Tuesday, July 16 - Thursday, July 18, 2019
The 2019 NACRO conference will be held in Pittsburgh, PA on July 16 -18, 2019 at the Westin Convention Center, Pittsburgh. July 16, 2019 is Professional Development Day including Corporate Engagement Bootcamp as well as our Mastery Series. Corporate Engagement Bootcamp is an all-day session for new NACRO members, new corporate relations officers, and those new to higher education, focusing on the NACRO "blueprint" for holistic corporate relations. Mastery Series is an all-day session tailored toward NACRO members with at least 5 years of corporate relations experience.
Monday, July 15
6:00 PM• Optional networking meet-up
Location: Bill’s Bar and Burger, 1001 Liberty Avenue – Located inside the Westin Pittsburgh
Tuesday, July 16 - MASTERY
8:30 AM – 4:00 PM • Preconference Option: NACRO Mastery Series (Mastery 5 & Mastery 10)
8:30 AM – 9:00 AM• Registration
Location: Allegheny Foyer
8:30 AM – 9:00 AM • Mastery Breakfast Available
Location: Pennsylvania East
9:00 AM – 4:00 PM •Mastery Series 5: Developing and Managing your Corporate Relations Portfolio
Session Leaders: Stacey Willenborg, Director of Corporate Relations, Warrington College of Business, University of Florida and Roger VanHoy, Director, Life Sciences, Office of Corporate Relations, University of Illinois at Urbana-Champaign
Location: Butler East
Session Description:You find yourself charged with creating an industry relations plan. Although you have assessed your landscape you have too many companies and activities to manage. How do you prioritize? What tools can you use to help you make the case and garner support from leadership/boss/supervisor? These are the questions that this course will enable you to focus on, through dedicated time, peer-mentoring and experienced CR professionals. Workshop deliverables will include methodologies and skills to identify partners, where to focus time and attention, and a framework for managing your industry relations, as well as a richer network of professional colleagues.
9:00 AM – 4:00 PM •Mastery Series 10: Developing a Strategic Roadmap
Session Leaders: Alexa Hansen, Strategic Partnerships, Heinz College of Information Systems and Public Policy, Carnegie Mellon University and Brad Fravel, Director, Business Development, LINK - The Center for Advancing Industry Partnerships, Virginia Tech
Location: Butler West
Session Description: The goal of this course will be to provide you with dedicated concentrated time and peer-mentoring to develop a strategic roadmap for your corporate relations partnerships using a tiering process to include development of criteria, identification of partners, plans for cultivation and solicitation, and scorecard assessment, integrating the strengths of your institution and the interests of all your stakeholders. Workshop deliverables will include methodologies and skills to identify partners, where to focus time and attention, development of strategies, measurement of implementation results (scorecard) and creation of solicitation and stewardship response to share with leadership and internal team, as well as a richer network of professional colleagues.
6:00 PM – 8:00 PM• Registration (badge pickup for pre-registered conference attendees only)
Location: Andy Warhol Museum, 117 Sandusky St., Pittsburgh, PA 15212
6:00 PM – 8:00 PM• Opening Night Reception sponsored by NACRO
Location: Andy Warhol Museum, 117 Sandusky St, Pittsburgh, PA 15212
A ½ mile walk from The Westin Convention Center
8:00 PM• Optional Dinner Meet-ups – Dinner with a Yinzer!
Sign up for small group dinners with local Pittsburgh NACRO colleagues to ask questions and network! Sign up on the app!
Location: TBD near Westin Convention Center and Penn Avenue